With the digital advertising industry rapidly evolving, it’s important to keep up with the latest trends and technologies.
Contextual advertising, which has been a game-changer for brands to maximize their ROI, has helped them reach their target audience in a more relevant and personalized way.
But, with the advent of newer technologies, even this life savior of brands after the apocalypse of third-party cookies requires an upgrade.
Generative AI, which has taken the world by storm has revolutionized work and creativity, offering numerous benefits and opportunities.
While many industries have already incorporated Generative AI into their business, contextual advertising is close and is also exploring how this technology can benefit them.
How will Generative AI Pave the Way for Contextual Advertising?
Generative AI is a powerful technology that has the potential to transform the way advertisers reach their target audiences... Read more at Silverpush >