Jul 29
Cannes Lions: Navigating The CTV Revolution With AI And Video-Level Contextual Data, Part 2
How The IRIS-Enabled Partner Ecosystem Is Making It Easier To Target CTV Viewers With Precision At Scale We sat down with a few of the...
Jul 26
Cannes Lions: Navigating The CTV Revolution With AI And Video-Level Contextual Data, Part 1
As consumers shift to Connected TV (CTV) and FAST, advertisers face several challenges. Signal loss makes it harder for advertisers to...